2018년 9월 14일 금요일

Bang for Your Buck

I love brevity. And I love clarity.

As Kendrick Lamar said: The simplest shit be more pivotal.

Cent's current one line summary of 'A decentralized & incentivized social network'  is short and concise, but it's not super understandable. It sorta says what it is, but it doesn't.

My current refactoring of this is: An Ethereum-based income generating social network.

The 'Ethereum-based' element replaces the all ambiguous 'decentralized' aspect while we announce the true value proposition of Cent as being a social network that aims to generate income for it's users.

What's missing from this one-line explanation is 'the how' of it all, but to me the fact that it's based on Ethereum is hint enough. That combined with the curiosity I think most people will be struck by when they read that would be just the right combination of clarity and intrigue needed to get new potential users to click through to the site and see what exactly Cent is.

Perhaps.

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